Cookie Policy
Effective Date: March 2026
1. What Are Cookies
Cookies are small text files placed on your device when you visit a website. They serve various purposes, from remembering your preferences to measuring advertising performance. Some cookies are essential for the website to function; others require your explicit consent before they are activated.
2. How We Use Cookies
We categorise our cookies into three groups. Only strictly necessary cookies are loaded without your consent. All other cookies require your explicit opt-in via our cookie consent banner.
2.1 Strictly Necessary Cookies
These cookies are essential for the website to function and cannot be switched off. They do not collect personal data for marketing purposes.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| __stripe_mid | Stripe | Fraud prevention and secure payment processing | 1 year |
| __stripe_sid | Stripe | Session-based fraud prevention during checkout | Session |
| cookie_consent | EMI (first-party) | Stores your cookie consent preferences | 12 months |
2.2 Analytics Cookies
These cookies help us understand how visitors interact with our website. We use Vercel Analytics, which is privacy-friendly and does not use third-party cookies or track individual users across websites.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| (No cookies set) | Vercel Analytics | Aggregated, anonymised page view and performance data. No cookies placed. Privacy-friendly by design. | N/A |
Note: Vercel Analytics is designed to operate without cookies. It uses anonymised, aggregated data. We list it here for transparency.
2.3 Marketing Cookies
These cookies are used for advertising attribution and campaign optimisation. They are activated ONLY after you give explicit consent via our cookie banner. If you do not consent, these cookies are never set and no data is sent to Meta.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _fbp | Meta (Facebook) | Unique browser identifier for advertising attribution. Used by Meta Pixel and Conversions API. | 3 months |
| _fbc | Meta (Facebook) | Captures the click identifier from a Facebook ad click for conversion tracking. | 3 months |
| emi_uid | EMI (first-party) | Internal session identifier connecting your browsing session with purchase events for server-side attribution via Meta CAPI. | Session / 30 days |
3. Your Cookie Choices
When you first visit our website, a cookie consent banner appears. You may:
- Accept all cookies: all categories above are activated.
- Accept necessary only: only strictly necessary cookies are set. No marketing data is collected or transmitted.
- Customise: choose which categories to accept or reject.
You may change your preferences at any time by clicking the “Cookie Settings” link in our website footer.
You can also manage cookies through your browser settings. Instructions for common browsers:
- Google Chrome: Settings > Privacy and Security > Cookies
- Mozilla Firefox: Settings > Privacy & Security > Cookies
- Safari: Preferences > Privacy > Manage Website Data
- Microsoft Edge: Settings > Cookies and Site Permissions
Please note that blocking essential cookies may prevent the website from functioning correctly.
4. Updates
We may update this Cookie Policy to reflect changes in our technology or legal requirements. The effective date is displayed at the top of this page.